I just watched Jacek Utko do a TED talk:
http://www.ted.com/index.php/talks/jacek_utko_asks_can_design_save_the_newspaper.html
His point was that design can save newspapers, and certainly the work he’s done is great, and has yielded massive business benefits to the circulation of the papers he works on, presumably because the papers become such lovely desirable objects.
There is, though this unfortunate truth that the paper-based model as we know it has had its day. I would refer you to my perennial rant about how best to do newspapers. But imagine if we applied Jacek’s design philosophies to the “vending machine” model.
How cool would that be then? Bang up to date news, with the desirability of a wonderful object. Seriously, give me the money and I’ll turn newspaper fortunes around inside a year.
